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5 Trends Disrupting Market Research

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"5 Trends Disrupting Market Research"

Traditional market research faces major disruption in 2019

Who your customers are versus who they say they are has a significant difference—but thanks to new technologies, researchers have access to the most nuanced behavioral consumer data. The glaring issue, however, is that most of these research solutions are going unused. In this infographic, we cover what the top research disruptions are, and how the industry can overcome them.
 
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  • The enhancements in Artificial Intelligence
  • The rise of smarter automation tools
  • The rise of predictive analytics 


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